Відео

The search firm you select will have a big influence on the candidate you end up hiring. Selecting the right executive search partner is a critical decision that can make or break a company’s ability to exceed growth goals. While choosing a reputable, credible firm is vital, what truly makes a difference is the team that will be working on your search and their ability to execute the search pro...

Today, we will talk about why CMOs often do not last long in their roles and what contributes to their short tenure. We will also talk about how your organization can avoid this scenario and ensure that the CMO you hire has what it takes to stand the test of time. Get talent now: marketproinc.com/contact.

Using AI the right way can give your company competitive advantages in how to better serve customers, improve efficiency, enhance communication, foster innovation, reduce duplicate efforts, and lower costs. As President of MarketPro, a premier executive recruitment firm with over 25 years of successfully placing top-tier marketing talent, I have been working with organizations to fill a new but...

Navigating the interview process through a recruiter is often like engaging in a complex game without knowing the rules, but if you understand the process and play strategically, you can reduce some frustration and give yourself the best chance at success. Today, I am going to share some insights that may help you better understand how the different methods of candidate recruitment work and som...

With the increasing need for both a strong marketing program and digital capabilities, many organizations are faced with the dilemma of evaluating if they need to expand their marketing team and add a Chief Digital Officer to work alongside their Chief Marketing Officer (CMO). Each role has its own focus, but there are areas where their responsibilities can overlap, which can make the decision ...

As a nation, we are facing uncertain times; we are seeing challenges in the political environment and in the economy, and the financial markets are volatile. As a marketing executive search firm, MarketPro understands the importance of having a great chief marketing officer (CMO) when times are good, but when times are uncertain, your company needs a phenomenal CMO. Bob Can Rossum, the Presiden...

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